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Recently a comparison poll was conducted to see how things have changed. The data that was gathered was put into an infographic, which you can check out here. The question: Are social media outlets doing enough to keep harassers out? What was discovered is that sexual harassment has decreased, but political harassment’s up from 16% to 30%. You may have heard about Ghostbusters 2 star Leslie Jones and her terrible experiences with online harassment, particularly racist and sexist hate speech. In an interview with Seth Meyers, Jones said she teamed up with the CEO of Twitter to get several accounts shut down. Now, she’s making an effort to distinguish the difference between hate speech and freedom of speech. The poll also revealed that the majority of people who are harassed online are people of color. That’s really concerning and illustrates why we need to do better. It was also found that women want stricter laws to stop online harassment. In 2014, the poll found that the same percentage of men and women (16%) thought online harassment laws were “just right.” This year, 16% of men and only 9% women are content with current laws regarding online harassment. “What we’re seeing by examining trends longitudinally is that online harassment is not an easy fix. Despite some efforts by social networks to incorporate policies to stop online harassment, the problem is not going away,” said social media consultant Allyson Kapin of Rad Campaign, a partner in the online harassment poll. “Clearly we need to institute better tools, algorithms, and policies to support and empower people online, such as better methods for reporting harassment, as well as more effective and timely responses from the social networks themselves.” Here are some key findings from the 2016 poll: - Across all platforms, Facebook is the dominant location for harassment, even among heavy Twitter users. - Tinder users report the highest levels of online harassment. 62% of daily Tinder users (3/4 of whom are millennials) say that they’ve been harassed online. - Harassment is not anonymous. In almost 2 out of 3 instances (61%), respondents report knowing their harassers. - Younger people are harassed more than older folks. 47% of millennials have either personally experienced harassment, or know someone who has. This percentage remains unchanged since 2014, despite policies implemented by social networks to address this. - Women are harassed more than men. Of adults who reported harassment in 2016, 55% are women; 45% are men. The number for women is slightly down from 2014; for men slightly up. - Harassment via email has increased. As more people use email daily, email harassment has risen from 20% to 25% from 2014 to 2016. “While there are a few pieces of good news in the data, overall we still have a long way to go to solve this pressing problem,” said Stefan Hankin, President of Lincoln Park Strategies. “Given the amount of attention that this issue has received over the past couple years, we would expect to see more dramatic shifts in the numbers, but that was not the case. If companies and individuals are looking to truly solve this problem, we are going to need to rethink our approach.” Folks, we’ve got to continue to speak out about online harassment. It’s up to all of us to do our part, to report bad actors, and encourage civility. The social media networks can’t do it alone, though they’ve definitely got their work cut out for them. What suggestions do you have for combating online harassment? The poll was conducted by the Craig Newmark Philanthropic Fund, Rad Campaign, and Lincoln Park Strategies. 1,017 Americans ages 18 and over were polled about their experiences with online harassment. The margin of error is ±3.07 percent at the 95 percent confidence level.     https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515269832807-DDDP7NEDYX6LUSISNGPV/25392653883_c566caf364_o.jpg portfolio 3 Ways We Can Get More Girls and Women in Tech Folks, it’s important to support women in tech. According to the Bureau of Labor Statistics (as reported by TechRepublic), 68% of women enroll in college—compared to 63% of men, and women increasingly outnumber men in college graduation rates. Despite these stats, women still make up only a quarter of the tech industry workforce. And women who work in computer and mathematical occupations make 84 cents to every dollar a man earns, according to Narrow the Gapp. Here’s an example—Indiana University has 8,000 freshmen every fall, and half of ‘em are women, but science and computing isn’t even on the radar for 97% of them. What’s the deal with that? Young girls get fewer chances to explore subjects like math or science, partly because of a lack of encouragement and also because of negative stereotypes about girls’ technical abilities, according to CNET. Another factor’s that when schools have tech programs, they’re often primarily targeting boys. In this NPR podcast, host Michael Martin talked to one tech woman, Ana Roca Castro, Founder of LATISM, which brings together Latinos in tech, innovation, and social media. Castro said that women’s hesitance toward getting into tech is as much of an issue in high school as it is in college. She talked about how starting college is intimidating enough, and being the only woman in a tech class full of men who make jokes and call women names isn’t exactly doing the job of encouraging women to pursue tech careers. Here’s some ways we can combat the lack of women in the tech sector: 1. Get more girls in coding in middle school (or earlier). Studies show that early exposure to programming is part of what encourages women to ultimately get into tech. There are lots of good orgs that focus on this specifically, such as Girl Develop It, Black Girls Code, and Girls Who Code. 2. Encourage girls’ involvement in Advanced Placement computer science and college-level computer science courses. According to a recent reporting from the College Board, girls’ enrollment in AP Computer Science is as low as 14%, which makes it the most gender-skewed AP class in the country. 3. Foster an inclusive environment for women, no matter the workplace. As mentioned before, having very few women in an office dominated by men tends to foster exclusive talk and a hostile environment. Everyone can do their part in making workplaces more welcoming–it could be as simple as trusting that a woman’s able to do her job and encouraging her to ask for promotions and negotiate salaries. Folks, these stats aren’t something that should be taken lightly. To help out, I focus a lot of my philanthropic efforts toward supporting women-led startups and women in tech. My take is, until we make a conscious effort to encourage more women to go into tech, start offering equal pay, and really acknowledge the cultural biases that come with women in tech, we’re not going to get anywhere, and that’s not good enough… What do you think we can do better? https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515270017025-DS3ET2U7LUYG62IMT44U/090830-F-3140L-001.JPG portfolio How You Can Support America’s Heroes This 4th of July Folks, the Veterans Charity Challenge kicked off a few weeks ago. This is a great opportunity to support nonprofits supporting America’s heroes. It’s our 4th year hosting the Challenge, and the nonprofits have already raised more than 44% of the money raised last year—this is a really big deal. As of right now, $121,156 has been raised. The crowdfunding competition will benefit orgs helping out veterans, military families, police officers, and firefighters. The charity that raises the most money by the end of the challenge receives a $20,000 donation. The Craig Newmark Philanthropic Fund (CNPF) is donating a total of $50K to help out. Along the way, the CNPF thrown in some weekly Bonus Challenges where orgs can win up to $11,500. The past 5 weeks have seen lots of winners, from Hero Dogs to Veteran Tickets Foundation. I’m looking forward to what these nonprofits will do with money raised to help the folks who are giving back. This is the last week of the Bonus Challenges. So this means that from June 28 through July 6, if your org raises at least $1,500, you’ll be entered for a chance to win $1,500. Just make sure your money’s in by 1:59:59 pm ET, when the Challenge ends. Click here for all the info. Click here to support a nonprofit who’s participating in the Challenge. Even a small donation can really make a difference. Just a reminder: - The top raising charity will receive a $20,000 donation, - Second place will get $10,000, - Third will get $5,000, - Fourth will get $2,500, - And fifth will receive $1,000. - Plus, there’s a total of $11,500 in weekly Bonus Challenges being given away, as well. While it’s important to support service members every day, if you’re looking for a way to do so as the 4th of July approaches, I’d encourage everyone who’s able to reach out and donate what you can to help out veterans, service members, and their families. It’s the least we can do… https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515270341774-TZPFX6SJFA4RTT2BZO03/Screen+Shot+2018-01-06+at+3.25.23+PM.png portfolio The Tech Revolution — Is Your Restaurant Ready? Technology is becoming a mainstay in restaurants. You don’t have to look far to see how the automation of tasks is changing the way customers dine and restaurants do business. But how can you make sure introducing new technologies is right for your restaurant? Based on a report from the National Restaurant Association, four in five restaurant operators agree that restaurant technology increases sales, makes their restaurant more productive and provides a competitive advantage — and that number will only keep growing. Check out three ways the automation revolution promises to enhance your restaurant. Simple and streamlined delivery. More restaurant owners are turning to outsourced delivery apps to handle the nitty-gritty details of the delivery process and allow their front- and back-of-house staff to get back to what’s most important — improving the customer experience. Speedier seating. Mobile apps can now send customers a text or call when their table is ready, eliminating the need to dish out pagers and allowing customers to more convenience while they wait. Tabletop touchscreens. These tablets, and other guest-facing restaurant technology, can speed up the ordering and bill-pay process, giving customers the ability to dine and dash — legally. A report from the Cornell University School of Hotel Administration found that nearly 80% of consumers cite the benefits of guest-facing technology and applications. Restaurants that have implemented such tech saw customers spend an average of $3.61 more and get out the door almost 20 minutes faster. Now’s the right time to explore how automation can help boost your business. Hungry for more stories about how Grubhub can help you grow your business? Subscribe to The Tip Jar today. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515270485195-AJ9ZYAXY2Q8N0YYRWT3X/Screen+Shot+2018-01-06+at+3.27.49+PM.png portfolio How to Master Food And Beverage Pairings Wine has been paired with food for centuries, but the rising popularity of craft beer may change the way you think about pairings. Since 2009, the number of craft brewer barrels produced has nearly tripled — from 9 million in 2009 to nearly 25 million in 2016¹. And that growth shows no sign of slowing down. Use food and beverage pairings as a way to surprise and delight your customers — whether they dine in, or order for delivery or takeout. Here’s how to get started. Focus on flavor and intensity There are five basic taste elements — salty, sweet, bitter, acidic and umami (aka savory). A contrasting pairing can actually be complementary, like how chocolate-covered pretzels balance the sweet-to-salty ratio. Consider pairing a hoppy India pale ale (IPA) with a sweet carrot cake, or a sour Lambic with salty french fries to bring together contrasting tastes. Looking for similarities in flavor? Try pairing a rich stout or porter with chocolate ice cream or a brownie, and an IPA and bitter vinaigrette salad to make the perfect match. Get to know the intensity of flavors you’re using to avoid one taste overpowering the other. Think of stouts, brown ales and red wines as “heavier” drinks, to be paired with red meat and rich desserts. While pale ales, lagers and white wines are better paired with vinaigrette salads, shellfish and chicken dishes. Start with the classics Need some inspiration? Begin with these common pairings, then experiment with new offerings. - An amber ale paired with aged cheese - An American pale ale paired with pizza - An IPA paired with a burger - A cabernet sauvignon paired with red meat - A pinot grigio paired with roasted veggies - A pinot noir paired with a caramel-chocolate dessert Get creative with marketing Once you have the right pairings for your menu, promote them using your delivery and takeout offerings. Consider giving discounts on new pairings when they are ordered for delivery or takeout, or provide a promo code for online orders when customers try a food and beverage pairing for the first time. Remember — there’s no right or wrong way to pair food and alcohol. It’s all about experimenting. The more you try new pairings, the closer you’ll be to mastering what food and beverage pairings work best for your menu. Looking for more ways to keep up with the latest industry trends? Subscribe to The Tip Jar today. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515351449204-SGYMNMTXY4NPQIBS4HA3/image-asset.png portfolio 3 Ways to Gain Traction on Instagram Today, foodies are everywhere — especially on Instagram. From picking the right filter to coming up with the perfect caption, they have this particular social media channel down to a science. And they know an Instagram-worthy dish when they see one. Restaurants are changing everything from their lighting to the color of their plates to accommodate the new wave of foodies on Instagram. But the value of gaining traction with social media aficionados, otherwise known as “Instagram Influencers,” doesn’t end in the dining room. Repurpose photos used for Instagram in your delivery and takeout menus, website or even within a delivery platform you work with. Wondering how to help your restaurant stand out on Instagram? The three tips outlined below can help. Do your research. Decide where you want to be featured by looking up food bloggers or influencers who are relevant to your business — if you specialize in Asian cuisine, search for accounts with that focus. These accounts are often classified by type of food or location, like @eatseattle or @burgerweekly. Get your restaurant’s Instagram up to par. If you want people to post appetizing photos of your food, share some examples on your restaurant’s account as well. Don’t forget to create a hashtag with the name of your restaurant and tag your photos with it. Encourage your customers to use the hashtag and check-in to your establishment when they post a picture of their meal. It’s also helpful to geotag all posts to the location of your restaurant. This helps you to monitor posts and interact with people who are interested in what you bring to the table. Engage with food ‘grammers. While you can offer a meal on the house in exchange for a foodie’s flattering photo of one of your dishes, you may also come across more organic opportunities to stand out online. Follow different foodie accounts, and then follow their followers. Engage with other restaurateurs as well and leave encouraging comments when appropriate. If your food looks good, you’ll likely start getting tagged in more posts. Instagram has made leaps in harnessing restaurants’ abilities to make the most out of social. Foodies often have thousands of followers, and if their posts are shared by aggregate accounts it can give your restaurant even more exposure. This means one of your mouthwatering dishes could end up on an Instagram account that reaches millions. It’s a de facto marketing opportunity you don’t want to miss. Ready to dig into more stories about what Grubhub can do for you? Subscribe to The Tip Jar today. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515351548314-HUSUMNNUELTMLKFKF5HY/Screen+Shot+2018-01-07+at+1.58.23+PM.png portfolio 5 Questions to Ask About Your Restaurant’s Loyalty Program Attracting new customers is important, but establishing a loyal customer base brings about lasting benefits. Just a small increase in recurring customers can significantly grow your business. Today, loyalty is about more than just a punch card. Restaurant owners who rely on digitally-driven, personalized loyalty programs tend to reap the reward — a dedicated, returning customer. Want to know if your loyalty program is effective? Here are five questions to ask. 1. Does it promote your offerings? Don’t let new menu items or delivery services go unnoticed. Use your loyalty program to push new dishes as well as your delivery and takeout offerings. Reward loyal customers with free delivery or online order discounts to keep your offerings top of mind. 2. Is it digital? Cater to tech-savvy customers by integrating mobile platforms with your loyalty program. Baby boomers may still prefer loyalty cards, but many millennials are opting for digital. In fact, 33% of millennials’ say their top complaint about rewards programs is having too many cards to carry¹. 3. Is it personalized? Effective loyalty programs send customized birthday wishes or loyalty benchmark notifications. Don’t be afraid to get creative with notifications like, “You’re only 10 points away from free drinks on us,” as well as alerts on a diner’s favorite menu item. 4. Is it simple? Sometimes less is more. In fact, 49% of baby boomers would opt out of a loyalty program if it was too complicated². Instead of adding new features to your loyalty program, keep things as simple as possible. Allow customers to access their loyalty points or rewards balance with just a few clicks or swipes, and you may gain a leg up on the competition. 5. Are there freebies? Some say there’s no such thing as a free lunch, but offering one to loyal customers may help boost business. A Nielsen report found 33% of global loyalty program participants rank free products among their three most-valued benefits. Consider dishing out a free appetizer or branded promotional item to show how much you value your repeat customers. The right loyalty program can leave a lasting impression. To get there, collect feedback from your customers to identify which rewards are popular — and which aren’t. By using data to tailor offers and open up cross-channel platforms, you can keep loyal customers coming back for more. Want more information about what Grubhub can do for your restaurant? Subscribe to The Tip Jar today. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515351644536-W337RCGB6QIX95JVY7IL/Screen+Shot+2018-01-07+at+2.00.19+PM.png portfolio Enabling Delivery – One Restaurant Owner’s Story Meet Letizia Sorano, chef and owner of Enoteca Roma Ristorante. As her business grew over the years, so did Letizia’s desire to bring Enoteca Roma’s authentic Italian cuisine to more customers across Chicago. Here’s how Grubhub made delivery a reality. Though it started as a bakery and coffee shop, Enoteca Roma transformed into the restaurant it is today when hungry diners began requesting dinner options. Along with more food offerings, Letizia also wanted to share Enoteca Roma with customers throughout Chicago. But Letizia admits offering delivery – and dealing with the complexities that came with it – wasn’t easy. She needed a delivery solution that was reliable and efficient, and also helped expand her delivery capabilities. About five years ago, Letizia joined Grubhub. Grubhub takes away the hassle associated with delivery, giving Letizia more time to do what she loves the most – cooking Italian food, sharing it with Chicago and interacting with customers. By handling the entire delivery process, Grubhub helps restaurant owners like Letizia reach even more customers. To learn more about Letizia’s story, check out this video. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515351920033-ECM4I2A7UHCAVQ3KI531/Screen+Shot+2018-01-07+at+2.04.24+PM.png portfolio New features enhance security and ensure payment efficiency. Worldpay Virtual Terminal, part of our complete payment solution profile, gives merchants the ability to process card payments anywhere, anytime – requiring only an internet connection. Whether customers are shopping in-store or online, Worldpay Virtual Terminal enables merchants to reach them where they are – giving them a broad range of payment options. We’re constantly innovating to help merchants focus on what really matters: their business. Here are the latest features we’ve launched for Worldpay Virtual Terminal: Hosted Payment Pages These pages allow merchants to integrate a payments platform directly into their e-commerce business. The checkout workflow is hosted entirely by Worldpay via secure payment pages. Once payment is complete, customers are instantly redirected to the merchant’s site. E-Invoice Merchants now have the ability to create electronic invoices from within Worldpay Virtual Terminal. A secure link is sent directly from the merchant to the customer’s email, allowing customers to pay with credit or debit right from their browser with no additional fees for the merchant. ACH Payments Customers can now pay directly from their bank accounts. ACH payments can be used for automated or recurring payments through the AutoBill feature, eliminating the need for merchants to re-enter a customer’s information with each recurring payment. Our solution uses integrated e-commerce technology, real-time reporting and 24/7 expert merchant support to transform any computer into a virtual payment terminal. Learn more about what Worldpay Virtual Terminal can do for you at http://www.worldpay.com/us/products/payment-processing/virtual-terminal. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515351975644-08SSDXM09132C62R8P7B/Screen+Shot+2018-01-07+at+2.06.02+PM.png portfolio Every restaurant that accepts credit cards has to reach Payment Card Industry Data Security Standard (PCI DSS) compliance. This compliance – composed of a series of requirements – helps with cardholder data security and protects against malware, lessening the chance of security breaches. From managing employee access to the logistics of filling out forms, compliance can be a source of confusion for restaurant owners – but it doesn’t have to be. Here are some ways restaurant owners can tackle even the trickiest parts of PCI DSS compliance, and ensure they stay focused on serving up excellent food. 1. Use unique employee IDs: A common pain point for reaching PCI DSS compliance is employees’ access to data – especially when several machines and staff members are running payment cards. Restaurants should make sure their POS system allows employees to use unique identifications to access information. It’s also necessary to encrypt data. Restaurants that use an older POS system may want to contact their processor to ensure all data is encrypted. 2. Work with processors: Most processors offer PCI programs, helping their customers and supporting the merchant through the process. Some processors will charge a PCI DSS compliance assistance fee – if they do, restaurants should take advantage of it. Processors can help business owners complete the annual self-assessment questionnaire (SAQ). Although maintaining PCI DSS compliance is not legally required, many major processors will charge a non-compliance fee, which is easily avoidable if businesses meet compliance standards. 3. Mark your calendars: It’s important to protect customers’ data and monitor compliance year-round, so restaurants should take extra precaution to complete their annual SAQ to guarantee they’re still on track. There are nine different versions of an SAQ, so the type will depend on how your company handles data. It can vary between a simple questionnaire or a longer, more technical one. Allot the appropriate amount of time you will need to complete it. Tackling PCI DSS compliance doesn’t have to be a daunting or expensive task. Some of the most intimidating areas of compliance can be dealt with by simply having a conversation with a processor. Remembering to meet SAQ deadlines allows restaurants to worry less about payment breaches and more on providing their customers with exceptional service. Learn about how to help protect your business and customers against data theft with our PCI compliance solution. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515352124911-8AOW8XZ946SRSMN9QFVK/8297366194_b70a79bba5_o.jpg portfolio As summer comes to a close, the back-to-school shopping frenzy is in full swing – and some states are helping families save a few bucks on school expenses. Toward the end of each summer, participating states hold a Tax-Free Weekend. And this year, 16 states are eliminating or reducing taxes on items like clothing, school supplies and computers. These weekends provide a valuable opportunity for small businesses to bring in more shoppers. Here are some ways SMBs can make the most of a Tax-Free Weekend: Get a head start on marketing: By the time advertisements are posted, it might be too late for customers who’ve already done their back-to-school shopping – or decided to spend the Tax-Free Weekend with a competitor. Businesses can make themselves the go-to place for summer deals by promoting sales sooner rather than later. Stand out from the pack: Tax-Free Weekends are busy, so each business should have a unique way to stand out. From offering coupons to coming up with a creative campaign, businesses can use a variety of strategies to persuade shoppers to choose their shop over the competition. For example, contests are an easy way to promote tax free items and get customers to help spread the word. Businesses can craft social media posts promoting tax-free items, then offer a prize or an additional discount to customers who share the post with their followers. Display tax-free products: Whether it’s on a storefront display or the website, businesses should showcase the specific products customers can save on. Since offerings vary from state to state, physically highlighting tax-free items may be enough to bring people into their shop. Tax-Free Weekends provide many opportunities for communities to save, so don’t miss the chance to take advantage of your state’s Tax-Free Weekend. Search below to see if, and in what ways, your state is participating. Alabama*: July 21-23. Clothing, computers, school supplies, books Arkansas: August 5-6. Clothing and footwear, clothing accessories, school and art supplies Connecticut: August 20-26. Clothing and footwear Florida: August 4-6. Clothing and footwear, wallets, handbags, backpacks, computers, school supplies Iowa: August 4-5. Clothing and footwear Louisiana: August 4-5. Personal property <$2500 (3 percent tax) Maryland: August 13-19. Clothing and footwear Missouri*: August 4-6. Clothing, school supplies, graphing calculators, computers and computer software Mississippi: July 28-29. Clothing and footwear New Mexico: August 4-6. Clothing and footwear, school supplies, computers and computer peripherals, backpacks Ohio: August 4-6. Clothing, school supplies, instructional materials Oklahoma: August 5-7. Clothing and footwear South Carolina: August 4-6. Clothing and footwear, clothing accessories, school supplies, computers Tennessee: July 28-30. Clothing, computers, school and art supplies Texas: August 11-13. Clothing and footwear, school supplies, backpacks Virginia: August 4-6. Clothing and footwear, school supplies, emergency preparedness items * Excludes some counties. Learn more about how Worldpay simplifies payments for small businesses here. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515352496162-3IAY7F7XYWH8JN2EYQNI/5219364058_e52f6c4d02_o.jpg portfolio Today, many large businesses accept mobile wallets – but grocery, in particular, is seeing slower growth in mobile wallet usage. Many stores have the tools and technology in place, but customers still don’t see the value in changing their payment behavior. The faster POS experience driven by mobile wallets may help lead to shorter lines and increased customer satisfaction, proving to be great incentives for grocers to push mobile payments. Here are three reasons mobile payments are a mainstay in the future of grocery: 1. Increased security: Today’s customers have heightened data security concerns, especially when it comes to mobile wallets. However, they can breathe a little easier knowing a unique series of numbers is assigned to each virtual credit card stored within a mobile wallet. This means that even if a transaction is compromised, the card number won’t end up in the hands of fraudsters. 2. Customer preferences: More than 87 percent of credit card users reported being frustrated that chip cards are slower to process than those with magnetic stripes. And although Quick Chip technology can help alleviate this pain point, major chains are welcoming mobile payment platforms to speed up payment processes and cut down on checkout wait times. 3. Room for innovation: Mobile presents the opportunity to get creative with new ways to reach customers. For example, mobile platforms enable retailers to capture data for better-targeted ads and coupons. Whole Foods Market capitalized on the trend with its SmartTap technology, which allows customers to “clip” and add digital coupons to their mobile wallet. Other stores have opted to allow loyalty program participants to earn and redeem points through an app on their mobile devices. Long lines are a top frustration in grocery stores, and a faster, more convenient payment experience may be the deciding factor for customers who are considering where to shop. With more customers adopting mobile payments – and increasing incentives to support this modern payment method – grocers who harness the power of mobile can stay ahead of the game. Follow us on Twitter to keep up with the latest trends in mobile payments. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515353642296-NOXENX6BYGDVCUS0X2RH/Happy+volunteer+looking+at+donation+box+on+a+sunny+day.jpeg portfolio 3 Ways to Keep Giving After Techweek Content courtesy of Walker Sands Communications, a Techweek Gives sponsor organization. Techweek Gives is coming to an end, but the opportunities to support your community don’t have to. We had a number of generous competitors this year who donated their time, money and goods to organizations in need – and the giving shouldn’t stop there. Here are three easy ways to continue giving year-round: Spark a little competition There’s no harm in friendly office competition, especially when the end result is giving back. Consider holding events, like basketball tournaments or scavenger hunts, and charge a small registration fee for participants that you’ll donate to a charity. For a prolonged office competition, try launching penny wars, a common fundraising technique where teams compete to see who can collect the most money. Start off by giving each department a jar or plastic milk jug. Members of the department get one point for every penny in the jar. Participants can put silver coins or dollars into the jars of other departments to cancel out penny points – so a nickel in someone else’s jar reduces that department’s points by five, a dollar by 100, etc. Create an incentive for the winning department and donate the proceeds to a charity of your choice. Become a mentor More than one in three young people – an estimated 16 million overall – never had an adult mentor of any kind growing up, whether that be from a structured program or a family member. Today, there are more than 4.5 million structured mentoring relationships across the nation, meaning there are many opportunities for you to get involved. The Chicago Literary Alliance, which aims to create a 100 percent literate Chicago, can point you in the direction of a tutoring or mentorship program that works for your schedule. For a long-term mentorship program, consider making a difference through Big Brothers Big Sisters. Whether it’s setting aside an hour a week or trying out e-mentoring, your companionship can be a big help to at-risk youth. Make a donation Every little bit counts. Even if you can’t make hefty donations, consider setting aside smaller amounts to an organization you care about. Maybe on Fridays, you can ditch the chocolate frappe you would have bought and instead, donate $5 to an organization that matters to you. Donating goods can help, too. Hold a donation drive within your company, or grow your reach further by asking if your office building can set up a donation box in the lobby. Hold these during times of the year when people are especially in need, such as a coat drive in the winter or a school supply drive before fall begins. Don’t forget to track your donations. Giving back doesn’t have to deplete your free time or your wallet. Consistently giving a small amount of time, goods or donations can go a long way. It’s proven that regularly volunteering may help decrease stress and heighten leadership skills. Just remember, by giving back, you’re not the only one who’s benefitting. The Techweek Gives campaign, powered by uBack, is working to raise $1 million and commit 10,000 volunteer hours in 90 days. To learn more, click here. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515353716264-8CCAT9M2YF9MWKKQ6FFG/image-asset.jpeg portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515353842391-JCCYFU3TA6LRPMRCSK97/image-asset.png portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515353994768-IO179MFS1IL9QAMCGJFD/Retirement-1024x683.jpg portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515354781030-O3KU43ZWT4GL217QI5AQ/5856793551_2efa2e32af_b.jpg portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515355001332-DJA0NBU505MD4QNBBPT9/image-asset.jpeg portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515355101170-GBYW4M5ZLTMM5H92ASZ6/image-asset.jpeg portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515355370609-W6IH8WW9Z6OQRD8YP00P/Screen+Shot+2018-01-07+at+3.02.27+PM.png portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515354263094-CUJ2YN2BEELDQ8H0IG0H/image-asset.jpeg portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515354331458-O8UKPJF918BHWZ70R63W/image-asset.jpeg portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515352623307-YEOACIVPTANMJYTJ6QH3/DogBerry-Brewing.jpg portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515352800111-DEY5376JPCRQM2TJ7MDR/Eclipse-Craft-Beer-Hall.jpg portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515352981468-T289QNKI9HAS8A6ZOLOY/Multiple-Brewing.jpg portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515353094005-9ANTXIU8ZZTYHQLYLCJ0/jackie-o-s-pub-brewery.jpg portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515353150624-YG604G40LISFL3TQFKO2/ohio-craft-beer-panel.jpg portfolio https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1520309231489-NXYHSIY85DP2SDLGSGR1/Feb+4+Photo.jpg portfolio How Veterans Benefits Can Make Senior Living More Affordable While the cost of assisted living and memory care can be daunting, there are a number of ways to make senior living more affordable – especially for veterans. If you are a veteran or are related to a veteran, you may eligible for veteran-related benefits that can drastically reduce the costs of assisted living. Just by meeting certain requirements such as the amount of time served and income, you could receive a monthly stipend that could cover the costs of senior living altogether. Here are three pension benefits that veterans and their spouses and children can apply for to cover the cost of senior living: 1. Veterans Pension. Specifically for low-income veterans, this pension ranges from $1,800 to $2,800.To meet these requirements, veterans must have completed at least 90 days of active duty service with at least one day during a wartime period. If they served after September 7, 1980, they must have served at least 24 months or the full period of active duty with one or more days during a wartime period. How to Apply: Apply for the Veterans Pension online or fill out the VA Form 21P-527EZ, “Application for Pension”. Mail your application to the Pension Management Center (PMC) that serves your state. Your local regional benefit office can also process your application. 2. Survivors Pension. Also known as the Death Pension, this is available to low-income people who are either a surviving spouse of a veteran and have not remarried, or an unmarried child of a deceased veteran who served during war time. The child must be under age 18, or under age 23 if they are attending a VA-approved school. To receive benefits, the deceased veteran must have served before September 7, 1980, with 90 or more days of active military service as long as at least one day was during a wartime period. For veterans who served after September 7, 1980, they must have served at least 24 months or their full period of active duty with at least one day during a wartime period. The veteran must have been honorably discharged. The amount of money one can receive is based on their yearly family income. How to Apply: Fill out VA Form 21P-534EZ, “Application for DIC, Death Pension, and/or Accrued Benefits” and mail it to the Pension Management Center (PMC). Your local regional benefit office can also process your application. 3. Aid & Attendance and Housebound. Also known as the “Non-Service Connected and Improved and Pension Benefit with Aid and Attendance,” this benefit is available to veterans or their surviving spouse. To be eligible, your loved one will need military discharge papers and a medical condition that makes it appropriate for assisted living. The medical condition doesn’t have to be service-related, and these benefits can range between $1,000 and $2,000 a month. You also have the option of increasing these benefits if you are confined to your premises because of a permanent disability. How to Apply: Write to the Pension Management Center (PMC). File your request at your local regional benefit office. Include copies of evidence from a physician specifying the need for the pension. This report should detail if there is a physical or mental impairment or conditions that make one unable to dress, eat, attend to sanitary needs or keep oneself clean. The report should also detail an applicant’s typical day and how he or she gets around, or if he or she is confined to the premises. If you aren’t a veteran, there are many other ways to make senior living more affordable. It’s often difficult to decipher if you or your loved one qualifies for a pension, so do not be afraid to ask trusted people questions. An estate planner can provide valuable counseling on how to get the coverage you need. At The Preserve at Clearwater, we have great respect for our veteran residents and are happy to answer questions about how to make senior living including assisted living and services for individuals with Alzheimer’s or Dementia more affordable. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1517337413114-FIPSG01CW42991EUHTMG/image-asset.jpeg portfolio 3 Ways Seniors Can Make Quality Assisted Living and Memory Care More Affordable Many adult children assume that mom or dad will be financially secure in their later years because they are on Medicare or Medicaid. Unfortunately, these government programs won’t pay for assisted living costs in full. However, there are insurance options and government benefits available that can help ease the financial burden of aging. Here are three ways you can make assisted living more affordable: 1. Life Insurance. Many people don’t realize that life insurance can be utilized before the policy holder passes away. Sometimes referred to as receiving “accelerated benefits,” your loved one may be eligible to cash out the policy early. When you receive accelerated life insurance benefits, the insurance company will typically buy back the policy for 50 to 75 percent of its value. Alternatively, you could decide to sell the policy to a third party. Known as a “life settlement,” the third party will also buy the policy for a discount to allow you and your loved one to access the funds sooner. In this scenario, the third party will continue to pay premiums until your loved one passes away – but the company will receive the benefits instead of the policy’s original beneficiary. If you find that the money that comes with life insurance will be most helpful for your family before your loved one passes away, you may want to consider a life settlement. However, it does have its risks. 2. Long-Term Care Insurance. Medicare does not pay for assisted living, and Medicaid covers expenses, at select properties, only after you have spent all your personal financial assets. For these reasons, many seniors invest in long-term care insurance, which can cover assisted living as well as adult day care services, home health services and more. Many people choose to invest in long-term care insurance between the ages of 52 and 64. Your current health affects your rate, so it’s often best to invest when you’re at your healthiest. Benefits from long-term care insurance can range from $1,900 to $9,000 a month. Because The American Association for Long-Term Care Insurance does not market or sell insurance, its website is a great place to start for objective information about what long-term care insurance plan works best for your loved one. At The Preserve at Clearwater, we encourage our residents to take advantage of long-term care insurance for a high quality of life in their later years. 3. Veterans Benefits. If you or your loved one is a veteran, you may be eligible for some significant benefits through the Veterans Administration, especially if either of you have experienced an injury while serving. You should also familiarize yourself with Aid and Attendance benefits, which are available to veterans or their surviving spouses. In order to apply, your loved one will need military discharge papers and a medical condition that makes assisted living necessary. The medical condition does not have to be service-related, and these benefits typically range between $1,000 and $2,000 dollars a month. Visit VeteranAid.org for more information about Aid and Attendance benefits. Senior benefits – especially veteran-related benefits – can be tricky to qualify for, so it’s important that you are not afraid to ask plenty of questions. Whoever you ask may be having a bad or busy day, so you may get short, incomplete, or rushed answers. For example, sometimes people are told their loved one has too many assets to qualify for a certain program. However, working with an estate planner you may receive valuable counsel on how to qualify for these benefits. To get the coverage you need, do your research, ask a number of trusted people, and be persistent if you think there’s some way your loved one can qualify. At The Preserve at Clearwater, we’re happy to answer any questions you may have about how to secure the best quality of life for your loved one’s golden years. Our caring staff, engaging resident programs, and delicious dining rival the best assisted living in Florida, and we’re always willing to work with residents and their families to make senior living services such as those requiring basic assistance or support with Dementia or Alzheimer’s as affordable as possible. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1517337364078-DISY657EFT0OLHGX795V/image-asset.jpeg portfolio 6 Considerations to Keep in Mind When Buying Long-Term Care Insurance Adult children who want to make financially responsible decisions that will ensure the health, comfort and safety of their parents and themselves should take a close look at long-term care insurance. What does long-term care insurance cover? Typically, long-term care insurance covers personal care in an individual’s own home or one’s stay at an assisted living or memory care community. Long-term care insurance differs from traditional health insurance because it covers long-term needs and services designed for the later stages of life, usually after the age of 50. With more than 100 different long-term care insurance companies to choose from, it can be overwhelming to decide on one option. Here are 6 considerations to keep in mind when choosing long-term care insurance: 1. Buying long-term care insurance in your mid-50s is the prime time. Most people start planning for long-term care between age 52 and 64. The key to getting the most out of this care insurance is to get it when you’re at your healthiest and can get the lowest premiums. Further, rates increase every year on your birthday, but the increase is only 1-2% in your 50s. Rates can increase by up to 8% annually once you reach your 60s. 2. Getting long-term care without insurance can be expensive. A 2016 survey on cost averages show prices quickly add up for long-term care of all varieties. Adult day care is $68 a day, home health aid services average $20 an hour, and assisted living communities can be about $3,600 a month on average. Plus higher quality options can easily exceed these averages. Long-term care insurance can help defray these inevitable costs. 3. Talking to an insurance broker may be your best bet. Websites that are designed to sell you long-term care insurance will sometimes provide information that is biased toward their services. Brokers, however, are trained to compare a variety of insurance companies objectively within the context of your needs. For example, a broker might know which insurance companies charge smokers higher premiums than others. The American Association for Long-Term Care Insurance is a good place to start because they do not market or sell insurance. Professionals with a knowledge of varied insurance programs can help you find the plan that works best for your budget, coverage and health conditions. 4. Having long-term care insurance means having the option to select from higher quality assisted living and memory care options. If you need care in an assisted living community, Medicaid only covers expenses after you have spent down all of your personal financial assets. For this reason, some assisted living communities do not accept Medicaid patients. To enjoy a greater selection of upscale assisted living communities, it helps to have long-term care insurance – and it will ensure you protect your financial assets for your children. 5. Your current health affects your rates. Insurance companies can deny or require higher premiums to clients if they have AIDS, Alzheimer’s disease, Parkinson’s disease, multiple sclerosis or a history of strokes. That means it’s a good idea to lock in a plan when you are at your healthiest. 6. You can start making claims when you’re unable to perform certain activities of daily living. Most insurance companies allow you to file a claim when you cannot do two daily activities out of an official list. These activities can include getting dressed, bathing, getting in and out of bed or a chair, managing urinary incontinence or requiring assistance with eating and bathing. Long-term care insurance can be used to subsidize the costs when these effects of aging become a reality. If you’re an adult child, you should not only talk to your loved one about their long-term insurance coverage, but also reflect on your own plan for paying for care in your later years. At The Preserve at Clearwater, we encourage our residents to take advantage of long-term care insurance for less financial stress and a high quality of living in your golden years. We are here to answer any questions you have about how to get the most out of your long-term care insurance plans. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1517337306043-U51UUAAU9793V93ZYAG1/protein.jpg portfolio 3 Questions (And Answers) You May Have About Protein for Seniors Recent research is indicating that people 65 and older should include more protein in their diets than what they might be used to. This new understanding might explain why many adult children we talk to have questions about how to make sure their loved one is getting the right amount of daily protein to stay healthy and strong. Protein has a number of benefits, including maintaining a healthy weight, building lean muscle and repairing tissue. Here, we answer the most common questions that adult children have regarding protein’s role in seniors’ diets. How much protein do seniors need? Adult children often wonder if protein is still as important for their parents, who may not be as active as they once were. Many doctors recommend that seniors consume up to 35 percent of their daily calories as protein. And yet, the average senior consumes a mere 16 percent. And because elderly people naturally lose muscle mass and strength as they age, they can experience issues like insulin resistance, a loss of essential minerals in bones, and a greater risk of falling. Women over age 50 are especially in need of protein-rich diets. After menopause, women often struggle to maintain muscle tissue and are more prone to injury, underscoring the need to increase the role of protein in our diets as we age. The recommended amount of protein for seniors depends on your loved one’s weight, as well as other factors. Use the USDA nutrition calculator to see their customized recommendation. What high-protein foods are good for seniors? Good sources of protein for seniors include chicken, lean ground beef, and many types of seafood. But while it is often associated with meat, there are also a number of meat-free alternatives to getting protein into an older parent’s diet. Beans are one great source, because they’re also low in fat. Soy is another great source of protein for seniors because it can help lower cholesterol. Some experts recommend trying to get a source of healthy protein into each meal, including breakfast. Consider recommending that your loved one have eggs or supplemental smoothies for breakfast. Low-fat dairy products such as cheese and Greek yogurt are great protein-rich additions to lunch, and ground beef can contribute to a high-protein dinner that’s easy to consume. As for healthy snacks, you can spread some peanut butter or almond butter across wheat bread of bananas or keep a bowl of mixed nuts in your loved one’s apartment. Because protein is filling, sometimes seniors lose their appetite rather quickly after eating only a little bit of protein-rich foods. Surprisingly enough, there have been studies that seniors who aren’t eating enough can benefit from eating dessert first to help stimulate their appetite. If this is the case for your loved one, consider serving them Greek yogurt sprinkled with low-sugar cookie crumbs or a vanilla maple granola to satisfy their sweet tooth. How do I know if my loved one is getting enough protein? Common signs of low protein intake include poor concentration, mood swings and digestive issues. Further, because protein supports collagen production in hair, skin and nails, brittle nails or hair loss can be another sign of low protein. Protein is needed for a healthy metabolism, so if you notice your loved one is gaining weight, their diet might be too high in sugar, fat and empty calories. And because protein is necessary to recover from injury, you should ensure that your loved ones are getting enough protein if they are prone to falling. Keep in mind that many symptoms of low protein can also be the natural effects of aging. But if your loved one is experiencing many of these, they may need to add more protein to their diet. At The Preserve at Clearwater, we plan balanced diets plus we work with our residents on specialized meal plans to ensure they are getting the protein and other nutrients they need to live happy, healthy lives. We welcome you in the evaluation stages to join us for a lunch and learn to meet our Culinary Director or upon residency to participate in monthly resident food committee meetings to ensure that your nutritional needs are adequately being served. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1517337251104-6ZRKPB9ZM0E8Q5JGN9RG/flu+.jpg portfolio 3 Tips for Seniors in Assisted Living to Avoid Contracting the Flu The flu is a messy and uncomfortable experience for people of all ages. But for people over the age of 65, coming down with the illness is more than an inconvenience – it can be life-threatening. Each year 36,000 people will die from the flu, its victims are disproportionately elderly. A study by the University of Michigan found that more flu vaccinations in the elderly could save up to 6,500 lives over ten years, and research from Johns Hopkins University shows that annual flu shots reduce the number of deaths among hospital patients by half. At The Preserve at Clearwater, we take several cautionary steps to ensure our seniors stay healthy this flu season. And considering people are most likely to contract the flu from October to March, it’s not too late for adult children to talk to their loved one about taking these steps. Here are a few reminders to avoid contracting the illness this season: 1. Get a flu shot. While exact effectiveness varies from year to year, studies show that getting a vaccination can reduce the risk of flu by up to 60%, according to the Center for Disease Control and Prevention. In assisted living communities, more flu vaccinations means fewer cases of the virus. At The Preserve at Clearwater, we partner with Maxim Healthcare to administer annual flu shots to help ensure the health and well-being of all our residents during the winter months. 2. Wash hands frequently. The flu is highly contagious and can spread as easily as touching the virus on a doorknob or arm rest and then touching one’s own nose or mouth. At The Preserve we have hand sanitizer stations throughout the building for use by residents, families, staff and visitors. You may also consider giving your loved one a small portable bottle of hand sanitizer to use after spending time in a public space. 3. Avoid sick people when possible. At The Preserve at Clearwater, we require all employees to get their flu shots. Further, our assisted living accommodations offer comfortable private apartments and spacious floor plans to mitigate the spreading of the flu, should someone get sick. The Preserve at Clearwater is here to answer any and all questions you may have about keeping your loved ones from contracting the flu this season. There are no “cures” for the flu besides plenty of rest and fluids, making it a tricky illness for elderly folks to tackle if they come down with it. But if you talk to your loved one today about taking these simple steps: getting your flu shot, keeping hands clean, and practicing caution when someone is sick, your loved one can prevent the pesky flu from disrupting their life. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515353347063-VMAGVRNY1Y0L32NBYWDQ/Reasons+Seniors+Wish+They+Had+Moved+Into+Assisted+Living+Sooner+Updated.jpg portfolio 3 Reasons Seniors Wish They Had Moved into Assisted Living Sooner Helping a loved one move into assisted living can feel like a cumbersome task. But caring adult children only want the best for their parents, and they understand that helping their parents make the transition to senior living is well worth the effort. In only a few weeks after moving in, new residents often look back and wonder why they didn’t make the lifestyle change sooner. Many seniors in assisted living report higher levels of happiness and satisfaction after settling into their new home. Here are a few reasons seniors say they wish they had moved into assisted living sooner: 1. They have made friends with common interests. In assisted living, seniors are surrounded by others who accompany them for outings, meals and activities. From the nursing staff to members of the housekeeping department and even including volunteers, residents often develop close friendships with associates, giving your loved one the comfort of a supportive community. Socializing more frequently not only makes seniors happier, but also improves their cognitive health and can slow the risk of dementia. A study by the Harvard School of Public Health found elderly Americans with active social lives have slower rates of memory decline than their less-social counterparts. 2. They enjoy restaurant style dining prepared by an Executive Chef. As they age, seniors often struggle to cook the meals they once could. And it can be difficult and time-consuming for adult children to prepare meals for their loved ones that balance their nutritional needs with those of the rest of their family. Chefs at The Preserve at Clearwater are specially trained to cook quality, wholesome foods for residents. From made-to-order omelets to stir fry, our chefs prepare food with local ingredients that are both healthy and delicious. 3. They have the resources to explore their hobbies. Seniors in assisted living communities say they have better experiences than expected; they also indicate that they are more likely to make friends and try new things, according to The Independent Living Report by ProMatura Group, a well-respected seniors housing market research firm. Many seniors experience this spike in satisfaction because they have the freedom to do what they like – whether that be taking walks outside, playing games with other residents, or attending faith services. At The Preserve at Clearwater, we make sure seniors not only have time to relax and watch the latest episode of their favorite TV show, but they also have the resources and encouragement to try new things. From art and cooking classes to plays and concerts, we ensure our residents have plenty to enjoy. Moving your loved one into assisted living can be a big and difficult leap to take, but many seniors quickly look back at the decision to move and wish they had made it sooner. In addition to the care and support they enjoy, the socializing, dining and exploration of new hobbies enhances their quality of living in ways they often never expected. https://images.squarespace-cdn.com/content/v1/5a510746f43b55247f47d5ea/1515353434765-NDGB8HIHSGOTRB2ZKPQP/Celebrating+the+holidays+with+a+family+member+with+dementia+2.jpg portfolio 5 Ways to Celebrate the Holidays with a Family Member Who Has Dementia Celebrating the holidays with a family member who has dementia can be bittersweet. Adult children who have a loved one with dementia often have a harder time adjusting to the joys of the season, especially because that loved one may have been an integral part of family traditions. Despite the emotional toll the holidays may take, the winter season should be a time to reflect on blessings and good fortune. Here are some ideas for making sure the holidays run smoothly for you and your family member living with dementia. 1. Plan in advance. Every family celebrates the holidays differently. Spending quality time with a loved one living in a senior living community can be highly rewarding. Family members are welcome to join their loved ones for special holiday functions, live entertainment or social gatherings. If your loved one’s community is long-distance, consider sending flowers or even arranging for the staff to help set up a video chat through FaceTime or Google Hangouts. 2. Give thoughtful gifts. Put together a photo album with names and dates and read through it with your loved one. While they may have difficulties recalling some of the moments, each image can help to stimulate their most cherished memories. Or, give them a CD with some of their favorite songs from the 30s and 40s. According to the Alzheimer’s Association, seniors can often remember and sing songs even in advanced stages of dementia. If your family has young kids, consider asking them to draw a picture or make a card. The grandkids will be just as excited to give a gift as your loved one will be to receive it. 3. Schedule times for your loved one to rest. If you can bring your loved one to your home, ensure they won’t miss any important traditions by planning their resting times around holiday meals and activities. Aging takes a toll on the body and lowers energy levels, so it’s common for seniors to need a rest. Try not to overwhelm your loved one, and keep chaotic and loud noises to a minimum whenever possible. 4. Watch movies and musicals together. There are a number of family-friendly winter events across Clearwater, Florida, including holiday musicals and showings of outdoor movies. Or, consider making some hot chocolate and enjoying your own holiday movie night at home. At The Preserve at Clearwater, we bring the festivities to our assisted living residents by offering diverse and celebratory holiday events as well as faith services for residents and their families. 5. Make new memories. It’s easy to get caught up talking about past holidays and traditions. While it is fun and healthy to reminisce on these happy times, don’t forget to make new memories with your loved ones this holiday season. Bake their favorite dessert, play a game of cards, construct a puzzle, assist them in a craft project or enjoy a stroll outside on the nature path. Whether you and your family member with dementia are celebrating the holidays at home, from a long distance, or in an assisted living community, you can help them enjoy the season. 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